Buy & Sell operations

LEMON GROUP implements a targeted strategy for the acquisition and value enhancement of residential and mixed-use real estate assets on a short- to medium-term basis.

Our approach is based on the following steps:

Strategic acquisition of existing buildings, ideally located in urban areas with high potential, with particular attention to the intrinsic quality of the property, the legal structure (co-ownership or full ownership), and the potential for rapid value appreciation.

Targeted renovation and value creation, including technical upgrades, enhancement of common and private areas, and occasionally partial repurposing of spaces to optimize profitability, commercial flow, and product attractiveness.

Unit sales, maximizing margins by selling on a per-unit basis to end-users or investors, thanks to a repositioned product that meets market expectations and offers excellent value for money.

This "Buy & Sell" strategy is based on quick execution, detailed local market analysis, and a controlled process of urban, technical, and administrative compliance. It allows us to generate strong returns within short cycles, while limiting risk exposure through a planned and diversified exit strategy.